Meeting Students Where They Are: How Counselors Can Empower Post-Graduation Planning Without Adding to Their Workload or Budget
- Timothy Johnson
- May 6
- 2 min read
Updated: 3 days ago
Today’s counselors are asked to do it all - academic planning, emotional support, college prep, workforce guidance, and compliance. But with hundreds of students per counselor, sometimes at a 500:1 ratio, and limited hours in the day, how can anyone be expected to support every student’s future?
For most students, career and post-secondary decision-making has become much more complex. With options like 2 or 4-year college, trade-specific certifications, apprenticeships, gap years, or direct-to-workforce entry, the question “What are you going to do after graduation?” sparks more anxiety than clarity. They’re overwhelmed, uncertain, and often lack the tools, time, or exposure to explore all of their options and opportunities confidently.
And for counselors? There’s often no system that pulls it all together: no easy way to connect interest assessments, pathway discovery, and real-world opportunities into something a student can act on.
That’s why GoEducate created CareerNAV, a free, intuitive platform designed to lighten the counselor's load while empowering students to explore, plan, and act on their futures.
Here’s how CareerNAV supports you and your students:
Interest-Driven Exploration: Students take the free GoSurvey career interest survey and instantly see aligned careers, required education, and local programs.
Clarity Without Complexity: The platform connects careers, skills, credentials, and programs into a seamless student experience.
Actionable Tools: Students can build a resume, explore pathway options, and prepare for job applications, all within the platform.
Zero Cost, Low or No Lift: It’s free for students and counselors, with no heavy onboarding, training, or time required.
Trusted Access through ASA’s EvolveMe: CareerNAV is also accessible via American Student Assistance’s EvolveMe platform, already reaching millions of teens.
Better Engagement, Less Burnout: Counselors can recommend CareerNAV with confidence and let students explore on their own, without needing 1:1 for every question.
Lifelong Career Profile: Students create a personal profile that evolves with them, capturing their interests, skills, achievements, and experiences over time. It becomes their lifelong career companion, supporting their journey from school to their first job and beyond.
If you're looking for a way to give students real guidance without burning out, CareerNAV is here to help. Think of it as a co-pilot that gives your students structure, clarity, and confidence for life after graduation.
Watch the CareerNAV Overview:
Download the Quick Start Guide for Counselors:
Download CareerNAV Marketing Resources:
About GoEducate:
GoEducate stands at the forefront of skills-focused education and career development. Our mission is to ensure learning and employment opportunities are accessible to everyone, bridging the gap between education and the workforce. At GoEducate, we provide tools, resources, and insights to help individuals take control of their career journey and thrive professionally.
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